Preheat your oven to 350°F (175°C). Lightly grease a 9×13-inch baking dish or line it with parchment paper, leaving some overhang on the long sides to create a sling for easy removal and clean slicing.
In a small bowl, stir together 3/4 cup granulated sugar, 1 1/2 teaspoons ground cinnamon, and a pinch of kosher salt. Set aside; this will be sprinkled between the layers and on top.
1 cup granulated sugar, 1 1/2 teaspoons ground cinnamon, 1 pinch kosher salt
In a mixing bowl, beat the softened cream cheese with a hand or stand mixer on medium speed until smooth and fluffy, about 1–2 minutes. Add 3/4 cup sugar and beat until creamy. Mix in the vanilla and milk or cream (if using) until the filling is silky and well combined, scraping the bowl as needed.
16 oz cream cheese, 3/4 cup granulated sugar, 2 teaspoons pure vanilla extract, 1 tablespoon milk or heavy cream
Open one can of crescent dough and gently unroll it. If using standard crescent rolls, press the seams together to form one solid sheet. Transfer the dough to the prepared pan and stretch or pat it into an even layer that covers the bottom and reaches all the edges and corners.
2 cans (8 oz each) refrigerated crescent roll dough
Pour or spoon the cream cheese filling over the bottom crescent roll crust. Use an offset spatula or the back of a spoon to gently spread it into an even layer without tearing the dough underneath.
16 oz cream cheese, 3/4 cup granulated sugar, 2 teaspoons pure vanilla extract, 1 tablespoon milk or heavy cream
Sprinkle 2–3 tablespoons of the cinnamon-sugar mixture evenly over the cream cheese layer for an inner ribbon of warm spice. This step is optional but highly recommended.
1 cup granulated sugar, 1 1/2 teaspoons ground cinnamon, 1 pinch kosher salt
Unroll the second can of crescent dough, pressing seams together if needed. Carefully place it over the cream cheese filling as a top crust. Patch any tears with your fingers; it doesn’t need to be perfect since it will be covered with cinnamon sugar.
2 cans (8 oz each) refrigerated crescent roll dough
Slowly drizzle the melted butter evenly over the top crescent roll layer. Generously sprinkle all of the remaining cinnamon-sugar mixture over the buttered surface, creating a thick, even coating that will bake into a crackly sopapilla-style crust.
1/2 cup unsalted butter, 1 cup granulated sugar, 1 1/2 teaspoons ground cinnamon, 1 pinch kosher salt
Bake in the preheated oven for 28–35 minutes, or until the top is deeply golden, the edges are bubbling slightly, and the center looks mostly set with just a slight jiggle when you gently move the pan. Start checking around 25 minutes, as ovens vary.
Place the pan on a wire rack and let cool to near room temperature, about 45–60 minutes. For the neatest slices, cover and refrigerate for 2–3 hours or overnight to fully set. You can cut them sooner if you prefer them warm and slightly gooey, but the slices will be softer and more rustic.
Use the parchment sling (if used) to lift the slab out of the pan, then cut into 16–24 bars with a sharp knife, wiping the blade between cuts for clean edges. Drizzle with honey, dust with powdered sugar, and/or serve with fresh berries if desired.
Honey, Fresh berries or sliced strawberries, Powdered sugar